New CEO appointed at Vida Wood

Vida Wood, a leading supplier of sawn wood products processed at the Vida group’s twelve sawmills, has appointed Andreas Jonasson as its new CEO. The company sells approximately 2.8 million cubic meters of sawn timber annually and operates its own sales offices in seven countries.

Andreas Jonasson succeeds Karl-Johan Löwenadler, who will continue in his role as CEO of Vida AB.

Andreas brings extensive experience from the forest and sawmill industry, most recently serving as Marketing Manager at Södra Wood.

• It’s a great honor to take on the responsibility of leading and developing Vida’s well-established sales company. I approach this role with both confidence and humility.
  Vida is a frontrunner in the industry with strong ambitions for growth and development. I look forward to joining the team and contributing to that journey together with our customers. Wood is truly a material of the future—sustainable and vital for a greener society. Vida’s products have the potential to make a real impact across all our markets, says Andreas Jonasson.

Andreas Jonasson will assume his new role on September 10.

For further questions:
Karl-Johan Löwenadler, 070-670 51 13